The Reasons for a Corporate Podcast: #1
For those convinced that having a podcast will help your company, here’s the rub–if you can’t explain why it’ll help your company to your boss, there will be no podcast under your Christmas tree. To...
View ArticleAn Example of a Well Formed Podcast Press Release
PodWorx customer Interwoven put out a press release announcing their new podcasting, Intersections by Interwoven. I was especially impressed with the content of the press release because it hit on many...
View ArticleInformationWeek Says Podcasting is Dead
As I started the day, my Google Alert for “Podcasts” told me that InformationWeek (and more specifically, Alexander Wolfe) thought that podcasting was dead. His article had several reason behind this...
View ArticleTop 5 Scary Corporate Podcast Facts
1. Nobody Cares What You Do. Time and time again, I hear corporate/business podcasts go on and on about how great their latest widget is. Here’s the truth – nobody cares what you do, they only care...
View ArticleWhy Would You Encourage Business Owners to Incorporate Podcasts and Videos...
Last week, I was interviewed by Crystaltech, the company that hosts all our websites/blogs/podcasts/live streaming video productions, for their latest newsletter and blog. The interview covered a few...
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